Posts tagged SEO
WordPress SEO Expert @Yoast Publishes Video SEO Guide
Jun 25th
Getting videos into search results can be tricky. WordPress SEO expert, Joost de Valk, has blogged a technical guide to improving your .
“It seems as though everyone is focusing on XML Sitemaps, while there’s actually not 1 but 4 methods of getting Google to recognize your video content,” Joost de Valk noted.
With the growth of video online – YouTube is the third most popular site online – being able to get your videos ranked well in the search engines is becoming an important part of anyone’s marketing effort.
Joost said “I have been doing some testing myself and am amazed at how easy it is once you get the technicalities right.”
The article outlines best practices for your sitemap, how to use Yahoo Searchmonkey, MediaRSS – another Yahoo product – and Facebook Share.
If you are working with video this article you might also want to checkout SEW’s popular resources on Video SEO.
Bringing SEO In-House: The Pros and Cons
Mar 26th
A company may reach a point where it makes sense to bring SEO in-house. And they may not. There are many factors to consider, from company size and budgets to corporate culture and marketing goals. And let’s not forget buy-in. Without support from the executive suite and across departments, someone charged with staffing up an SEO team, setting goals and achieving results has an uphill battle.
