Posts tagged Mobile
Go Mobile! Series: Enhanced click-to-call phone numbers
Mar 2nd
Recently, we new click-to-call phone numbers for local ads that appear on mobile devices with full internet browsers, like iPhone, Android or Palm Pre. This week, we’re bringing the same click-to-call benefits to national advertisers through phone extensions. Phone extensions allow you to add a phone number that will be displayed whenever your ad is triggered, regardless of the user’s location. Your number will appear as the last line of any ad text within existing or new campaigns. This enables customers to connect with your business by phone directly from the ad and can be especially useful if you have a call center to handle customer inquiries.
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To display your national business phone number on mobile devices with full browsers, follow these two steps:
1. Set up and add your business phone number. Customers will be able to click to call your business directly from your ad.
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2. Ensure that you’ve on iPhones and other mobile devices with full Internet browsers in your campaign settings.
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You can for each keyword, ad group, or campaign from the Campaigns page within AdWords.
On the Campaigns, Ad groups or Keywords tabs on the Campaigns page, click the ‘Segment’ button above the statistics table.
Select ‘Click Type’ to see which clicks resulted in visits to your website or phone calls.
To learn more, check out the .
Confirmed: Windows Mobile 6.5 to become Windows Phone Starter Edition
Feb 26th
might have been the big news out of Mobile World Congress this year, but it looks like Windows Mobile 6.5 will live on as the basis of Windows Phone Starter Edition. We’d already heard some whispers to that effect, but now it’s been confirmed by ZDNet‘s Mary Jo Foley, who got some answers about the stripped-down mobile OS directly from Redmond. It’s obviously designed to be a cheaper alternative for developing and emerging markets, much like Windows 7 Starter on the desktop, and it’ll come in versions with and without Office Mobile preloaded when it ships on devices later this year. (Office 2010 will be included when it’s officially released.) Here’s the odd thing, though: when asked which features of 6.5 have been stripped to create Starter, MS replied with a list of radio support that conspicuously omits HSDPA 3G, but includes EV-DO. Simple typo, or an attempt to force international adoption of WinPho 7 in developed countries with 3G networks? We’ll do some digging and find out.
P.S.- Just to be clear here, it appears that the family will be Windows Phone 7 Series, and then potentially two WinMo 6.5 products: and Windows Phone Starter Edition. Only Starter has actually been confirmed at this time, though, and we still don’t know exactly how Microsoft is going to organize all of this and sell it. We’ll keep you updated.
originally appeared on on Fri, 26 Feb 2010 15:26:00 EST. Please see our .
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