May 3, 2012
- Last week, we hosted a webinar on marketing attribution. We had a lively discussion about our recent attribution whitepaper, and we looked at Google’s solutions for attribution -- including Search Funnels in AdWords and...
April 24, 2012
- As part of our mission to make the web faster, Google Analytics provides Site Speed reports to analyze your site’s page load times. To help you measure and diagnose the speed of your pages in a finer grain, we’re happy to extend the collection of Site Speed reports in Google Analytics with User Timings.
With User Timings, you can track and...
April 21, 2012
- Please join us next Thursday for a webinar on marketing attribution featuring Bill Kee, our Product Manager for Attribution, and Stefan Tornquist, VP for Research at Econsultancy.
Stefan will talk about insights from the recent Attribution whitepaper by...
April 14, 2012
- While the Optimus LTE's already made its way to South Korea, Japan and the US (in the guise of the Spectrum and the...
April 3, 2012
- Today, we’re sharing some research on marketing attribution that we conducted in partnership with Econsultancy, a leading digital market research firm. The insights -- Marketing Attribution: Valuing the Customer Journey -- provide a snapshot of how marketers and agencies are conducting attribution, the impact it has, and the...
April 2, 2012
- The new Google Analytics has come a long way since it was first unveiled last March. Between multi-channel funnels, real time,...
March 23, 2012
- In our continued effort to improve your experience of Google Analytics, we are excited to release an updated Site Speed report that distills all the key metrics into a quick & easy to read Overview report.
Site Speed Overview Report
The Overview report provides an at-a-glance view of...
March 22, 2012
- We've been listening to your feedback about Flow Visualization, and we’re excited to announce a number of significant upgrades that are available to all our users starting today.
Events Flow
We’ve expanded the Flow Visualization family of reports to now include Events Flow! This new feature...
March 20, 2012
- Measuring the value of social media has been a challenge for marketers. And with good reason: it’s hard to understand exactly what is happening in an environment where activity occurs both on and off your website. Since social media is often an upper funnel player in a shopper’s journey, it's not always easy to determine which social channels actually drive value for your business and which tactics are most effective.
But...
March 8, 2012
- We are excited to announce more ways you can share insights through Google Analytics. We have upgraded the existing custom report sharing, plus added the ability for you to share advanced segments and dashboards with other Analytics users.
To try this out, look for the Share button in any of these sections:
- Custom Report: In the Actions menu on the table that lists your reports.
- Dashboard: In the top-left corner over your dashboard.
- ...