May 12, 2012
Social media presents great risks as it does rewards for small- to medium-sized businesses (SMBs). Among social media’s shortcomings: it doesn’t convert prospects to customers with the same ease that search does. Fortunately, as Facebook continues to open up more opportunities for local targeting, social media is becoming more feasible.
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May 4, 2012
LinkedIn just announced plans to buy SlideShare for $119 million.
It will be 45% cash and 55% stock.
SlideShare allows users to upload documents to the web and have them embedded all over the place.
April 19, 2012
Two years and 25 million registered users after launching its professional network for Facebook, BranchOut is LinkedIn’s biggest competitor.
“At this point, it’s Coke and Pepsi,” BranchOut CEO Rick Marini says of the company’s relationship with LinkedIn.
March 5, 2012
By Christo Volschenk
Last week Xing, the German-speaking region’s leading business networking platform, released impressive financial results for the financial year 2011. The listed company managed to grow all four its income sources in the period. Overall revenue grew by 22 percent from €53.4 million ($70 million U.S.) to €65.1 million. Still, Xing showed its Achilles heel.The breakdown looked like this:
- Paid...
February 22, 2012
LinkedIn just became the second social media giant this month to signal plans for ads in mobile.
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