May 17, 2012
With Facebook’s IPO expected to take place tomorrow, there are a lot of mixed opinions about the investment potential of the company. Many analysts have raised concerns over the social giant’s long-term sustainability given its revenue model, mobile strategy, and Mark Zuckerberg’s own leadership.
There are others, however, including Christian Taylor, that...
May 16, 2012
General Motors Co. plans to stop advertising with Facebook Inc. after deciding that paid ads on the site have little impact on consumers' car purchases, according to a GM official.
May 14, 2012
If you’re a regular user of the Gumtree Forums, you may have already seen a difficult announcement we had to make last week.
In recent months we’ve seen less and less customers coming to the forums, and the conversations are starting to dry up. With Facebook and other social media channels increasing in popularity, it feels like we should use these opportunities to keep in touch with our customers, and for our customers to keep in touch with us instead.
As a consequence, we’ve...
May 12, 2012
Social media presents great risks as it does rewards for small- to medium-sized businesses (SMBs). Among social media’s shortcomings: it doesn’t convert prospects to customers with the same ease that search does. Fortunately, as Facebook continues to open up more opportunities for local targeting, social media is becoming more feasible.
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May 10, 2012
If you were hoping that Facebook's buyout of Instagram would wrap up quickly and let you directly integrate your heavily...
May 1, 2012
The tech industry has hit Wall Street hard in the past couple of years with several IPOs. The trend is continuing as Facebook, the world’s largest social network, is expected to complete its initial public offering very soon.
Although many think that these IPOs legitimize areas such as social networking and gaming, there are some questions in terms of the impact on the market. According to Vitaliy Katsenelson...
April 25, 2012
This week 8thBridge rolled out a new platform for social commerce called Graphite. If you remember, 8thBridge was the first company to enable the selling of merchandise on Facebook with its 1-800-Flowers store back in 2009.
WebProNews spoke with Wade Gerten, 8thBridge’s CEO, who told us that the new platform creates a shopping experience that goes beyond Facebook stores. Graphite actually...
April 24, 2012
Facebook gaming was recently given a big transformation after Gaikai launched the beta of its Facebook app. As David Perry, Gaikai’s CEO, explained to WebProNews, the cloud gaming service is bringing console quality games to the social giant.
It’s clear that gaming platforms such as Zynga have had tremendous...
April 21, 2012
April 19, 2012
Two years and 25 million registered users after launching its professional network for Facebook, BranchOut is LinkedIn’s biggest competitor.
“At this point, it’s Coke and Pepsi,” BranchOut CEO Rick Marini says of the company’s relationship with LinkedIn.