January 26, 2012
- Webmaster level: All
Sitemaps are a way to tell Google about pages on your site. Webmaster Tools’ Sitemaps feature gives you feedback on your submitted Sitemaps, such as how many Sitemap URLs have been indexed, or whether your Sitemaps have any errors. Recently, we’ve added even more information! Let’s check it out:
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January 13, 2012
WebProNews recently spoke with Ben Hammer of FairSearch.org about why the organization believes Google has monopoly power. After the interview, we also reached out to Berin Szoka, the President of free market think-tank TechFreedom, to get another...
Is Google fair? Over the last year, the company’s business practices have been put into question after several companies spoke out against it as well as the government investigation of it. FairSearch, which is a coalition of companies, is one organization that has been especially vocal against Google.
As Ben Hammer explained to WebProNews, the organization is made up of several companies including Microsoft, Expedia, and TripAdvisor, and...
January 5, 2012
Even though we all make mistakes, when certain people or organizations mess up, it’s a bigger deal. Therefore, when a company like Google seemingly breaks its own policy, it gets a lot of attention.
Aaron Wall, the author of SEO Book, first ...
December 9, 2011
For those in the search industry, 2011 was a big year. For some, it was big in a good way, and for others, it was just the opposite. Either way, the impact was largely due to Google’s Panda update.
As Bruce Clay explained to WebProNews, the changes Panda brought were significant to the search industry. However, overall, he thinks the quality of Google’s search results have...
December 6, 2011
Search industry organization SEMPO recently wrote a letter to the FTC Chairman Jon Leibowitz in an effort to stop the government from regulating the Internet, and primarily, search engines. The letter asks, “Why should looking for things on the Internet be subject to government regulation, any more than you’d expect laws on how you could do research at your local...
October 28, 2011
Last week, Google announced that it would begin encrypting search queries by default for some searches on Google.com. This means that search marketers will not be able to receive some of the referral data that they are used to receiving. As expected, they are not happy.
October 24, 2011
Is your site optimized for the mobile and tablet generation? There’s no such thing as being lost in the woods anymore thanks to mobile and tablet technology, which gives consumers the power to directly connect from the palm of their hands. This means your site has to visually evolve as technology shrinks.
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October 23, 2011
SEO and social media are very closely aligned to online business, but are they really necessary? According to blogging coach Johnny B. Truant, they’re not. He told WebProNews that he is not against them but that he thinks that there is often too much emphasis put on them.
Truant runs a different type of business that falls into the category of a “Third Tribe” business, a term that...
October 18, 2011
A plethora of articles have been written about the convergence of SEO and PPC, most of them fairly elementary. I think everyone understands that, at least from a keyword level, each channel can (and should) inform and reinforce the other. That idea of "reinforcement" is a bit tricky, however.
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