Webmasters
Help! My site does not appear on Google…
Mar 11th
If your site does not appear in Google Search results, maybe this can help you!
Find out whether you need to submit a reconsideration request for your blog/site via .
Whatch the Video:
Check for access issues
- Check the cache date for your site’s homepage.
- You might want to check the crawl rate graphs (find them in Tools > Set crawl rate).
- Check whether there are any crawling errors.
- There might be URLs in your site blocked by your robots.txt file. “Analyze robots.txt” – there you can make sure that your robots.txt file is properly formatted and only blocking the parts of your site which you don’t want Google to crawl.
Other than the examples mentioned above, there are several more types of crawl errors – HTTP errors and URLs timed out errors, just to name a few. Even thought we haven’t highlighted them here, you will still see alerts for all of them on the Overview page in your Webmaster Tools account.
Check for messages
-Check to see if there is a message waiting for you in the of your Webmaster Tools account.
Read the Webmaster Guidelines
-Check to see if your site is or has at some point been in violation of the .
Fix your site
If your site is in violation of the Webmaster Guidelines and you think that this might have affected how your site is viewed by Google, this would be a good time to submit a reconsideration request. But before you do that, make changes to your site so that it falls within our guidelines.
Reference: Official Google Blog.
Sharing Our Favorite Custom Segments
Feb 26th
Analysts often consider an aggregated view of their visitors when assessing reports in Google Analytics. Every visitor is assumed to be of the same type. But, looking at the information in an aggregated form is not nearly as useful as assessing the data for individual audience segments. Different types of visitors – whether new, returning, organic, paid, and so on – behave very differently and have vastly different expectations. The ability to understand what each of them wants, and how to cater to them, is important towards building a successful online presence.
Google Analytics makes it easy to segment your audience with . Google Analytics includes a number of predefined advanced segments (e.g. new visitors, paid search visitors, iphone users) that you can take advantage of immediately. More importantly, however, you can tailored to your own specific needs.
One of the new Google Analytics features is the ability to with other users across accounts. Using this feature, I’ll share links to my favorite custom segments that you can use too. Head over to the to learn more and for links to the following segments.
* Bounced visits
* Visits that dropped out of the funnel
* Brand keyword visits
* Brand keyword (organic) visits
* Brand keyword (paid) visits
* Non-brand keyword visits
* Non-brand (organic) visits
* Non-brand (paid) visits
* Visits from Country X
* First-time buy visits
* Return visit buys
Read the .
