Posts tagged custom
Sharing Our Favorite Custom Segments
Feb 26th
Analysts often consider an aggregated view of their visitors when assessing reports in Google Analytics. Every visitor is assumed to be of the same type. But, looking at the information in an aggregated form is not nearly as useful as assessing the data for individual audience segments. Different types of visitors – whether new, returning, organic, paid, and so on – behave very differently and have vastly different expectations. The ability to understand what each of them wants, and how to cater to them, is important towards building a successful online presence.
Google Analytics makes it easy to segment your audience with . Google Analytics includes a number of predefined advanced segments (e.g. new visitors, paid search visitors, iphone users) that you can take advantage of immediately. More importantly, however, you can tailored to your own specific needs.
One of the new Google Analytics features is the ability to with other users across accounts. Using this feature, I’ll share links to my favorite custom segments that you can use too. Head over to the to learn more and for links to the following segments.
* Bounced visits
* Visits that dropped out of the funnel
* Brand keyword visits
* Brand keyword (organic) visits
* Brand keyword (paid) visits
* Non-brand keyword visits
* Non-brand (organic) visits
* Non-brand (paid) visits
* Visits from Country X
* First-time buy visits
* Return visit buys
Read the .
Custom Skullcandy headphones look, sound great
Feb 24th
So sound good, that’s pretty much a given. And while the styling is cool and everything, they seem a bit.. generic. Don’t worry though, you can get your awesome cans and be individual too. One crafty DIY person is selling customized Skullcandy SK-Pro headphones – but you better hurry, she/he is only making three pairs.
So take a plain old pair of SK-Pro’s, add some custom artwork, hand sculpted stitches, and military insignia, and you’ll have a pair of cans like only two other people in the whole world. And not only do you get a sweet pair of headphones, but the customized toy to hold them. Buying these custom headphones will set you back $279.99, but what price individuality?
